Brand memory + decision engine — from free to full agency. Start free, scale to multi-brand teams. Cycle-1 money-back on paid plans if it does not make Trailmaker clearer than your previous workflow.
Try for 7 days, no credit card.
100 of 100 slots open
Closes at 100 sign-ups or September 30, 2026, whichever comes first.
Cohort members keep $149/$129 lifetime — even when standard pricing rises after slot #100.
Free
Run the full loop on one brand. See real structured outputs before you pay anything.
- 1 brand · 5 runs/month · 1 seat
- All 8 core components LIVE
- No credit card required
Starter
Brand memory + decision engine for your first learning loop. 6-month cycle-memory.
- 1 brand · 80 runs/month · 1 seat
- All 8 core components LIVE · 6-month cycle-memory
- Founder cohort slot if under 100
- Page Intelligence: 1 page analysis/mo (full analysis on Enterprise)
Pro
12-month cycle-memory + early access to BUILDING features for operators going deep.
- 1 brand · ∞ runs · 5 seats
- 12-month cycle-memory (a full year of learnings)
- Early access to BUILDING features
- 10 Brand Discovery scans / mo
- Page Intelligence: 3 page analyses/mo (full analysis on Enterprise)
- Everything in Starter
Enterprise
Cross-brand pattern aggregator + team for multi-brand operators. Self-serve or talk to us.
- Up to 5 brands · ∞ runs · 3 seats
- Cross-brand pattern aggregator
- Page Intelligence — page-grounded conversion recommendations on your advertised pages
- Team management & roles
- Premium support (24h, onboarding call)
- Everything in Pro
Agency
White-label & reseller program for agencies running Trailmaker for their clients. Unlimited brands, custom terms.
- Unlimited brands · ∞ runs · unlimited seats
- White-label & client workspaces
- Page Intelligence — page-grounded conversion recommendations on your advertised pages
- Reseller / partner program
- Cross-brand strategy across the portfolio
- Everything in Enterprise
Plus: 5 bonuses included.
Atlas Vertical-Pack Library
Included — Founder-Cohort vertical-knowledge packs across beauty, supplements, home, apparel, fashion. Cycle 1 starts vertical-aware, not generic DTC.
Cycle-1 Done-Right Walkthrough
Done-for-you onboarding walkthrough — async, screen-only.
30-Day Iteration Roadmap
Step-by-step 30-day iteration playbook for cycles 1+2+3.
Founder-Cohort Lifetime-Lock
First 100 sign-ups keep $149/$129 for the lifetime of the account — even when standard pricing rises.
Cycle-1 Guarantee Risk-Reversal
If your first cycle does not make Trailmaker clearer than before, 14-day full refund self-serve.
All 5 bonuses included with every plan — no add-on, no upsell.
Cycle-1 guarantee
If your first complete cycle does not make Trailmaker clearer than your previous workflow, complete refund within 14 days, no questions asked. Self-serve via Settings.
What's included
| Feature | Free | Starter | Pro | Enterprise | Agency |
|---|---|---|---|---|---|
| Brands | 1 | 1 | 1 | 5 | Unlimited |
| Team members | 1 | 1 | 5 | 3 | Unlimited |
| Pipeline runs / mo | 5 | 80 | Unlimited | Unlimited | Unlimited |
| Cycle-memory retention | — | 6mo | 12mo | Unlimited | Unlimited |
| Brand Discovery scans / mo | — | 6/mo | 10/mo | 50/mo | Unlimited |
| Page Intelligence | — | 1/mo | 3/mo | Full | Full |
| Early access to BUILDING features | — | — | ✓ | ✓ | ✓ |
| Collaboration | — | — | ✓ | Team workspace + cross-brand strategy | Team workspace + cross-brand strategy |
| Support | help@ | help@ | Priority support | Premium (24h, onboarding call) | Premium (24h, onboarding call) |
1 Run = one full strategy pass: 1 strategy + 1 hook set + 1 decision call.
Questions
What does the pipeline actually produce?
Each run generates a structured strategy output: market sophistication level, 3–5 prioritized messaging angles, 2–4 production-ready ad scripts, a performance diagnosis with testing priorities, and a phased testing roadmap. All results are stored in your workspace.
How is this different from ChatGPT?
Trailmaker is built on a proven DTC creative strategy methodology. Every output is structured, typed, and prioritized. You get specific angles with confidence scores, scripts with hooks and CTAs, and test plans with success signals — not open-ended text generation.
Can I use it with my team?
Yes. Each workspace supports multiple team members with role-based access (Owner, Admin, Member). Everyone sees the same strategy context.
What if I just want to try it?
Start for free. Create a brand, set up a campaign, and run your first pipeline. You'll see real structured outputs within minutes.
Is there an annual discount?
Yes — annual billing saves you roughly 2 months (about 17%). The annual option is available on all paid plans at checkout.